Your Cart ()


We are a team of dedicated individuals aiming to bring authentic Kashmiri products to the Pakistani market. We aim at providing the best customer service and improve the online shopping experience in Pakistan.

Zooni's Heartwarming Tale

Our journey started out small, in the comfort of a cozy bedroom. 
With our deep-rooted love and familiarity with authentic pashmina and other Kashmiri craft, it was disheartening to witness pashmina being used as a catch-all term for subpar products in the market.

As consumers, it's important for us to keep ourselves educated on what authentic products from a region are and to support companies that prioritize quality and ethical sourcing. The use of the terms pashmina/shahtoosh so loosely for acrylic and polywool not only devalues the true beauty and worth of genuine pashmina or pure wool, but it also harms the livelihoods of the artisans who depend on the trade.

How a Simple Idea Blossomed into a Dedicated Small Business

Our aim was to educate people on the true beauty and worth of genuine Kashmiri products and to understand the painstaking efforts than go into making single handmade shawl in Kashmir.
A simple idea of sharing the original craftsmanship of the Kashmiri artisans turned into a passionate entrepreneurial pursuit that we poured our creativity, love, and hard work into.

Zooni was born!

Our Pledge to Provide Exceptional Service

As a small business, we're devoted to delivering quality, style, and a personal touch that larger enterprises often lack. We take pride in our roots, embrace our customers as part of the Zooni family, and strive to make a difference in the fashion industry one shawl at a time.

At Zooni, we strive to deliver more than just a product. Our aim is to enhance your overall experience by providing unmatched customer service. We are readily available to assist you with any queries, concerns, or feedback that you may have. Please know that your satisfaction is our topmost priority.

Timely Delivery at your Doorstep

When you place your order, we immediately begin the process of preparing your parcel. Then, we partner with trusted shipping providers to ensure your package is delivered directly to your doorstep. Our dedication to timely shipping means that you will be able to enjoy your new shawl sooner rather than later, resulting in a more satisfying online shopping experience overall.

Need help? Get in touch

We'd love to hear from you. Don't hesitate to reach out with 
any questions, comments, or ideas.

Send us an message